Case Study

Early SEO Projects & Personal Websites

Achieved #1 rankings in Google for highly difficult keywords and phrases such as “flower arrangements”, “fondue”, “acai berry”, “green tea weight loss”, etc.

Flower Arrangements

Designed, developed, wrote content, and scaled a niche floral arranging website that achieved #1 Google rankings for highly competitive non-branded keywords including “flower arrangements,” “flower arranging,” and “floral arrangements.”

This site generated more than $74,000 in AdSense revenue and became my first large-scale experiment in SEO, content strategy, monetization, and sustainable organic traffic growth. What started as a personal project for my Mom became the foundation of my SEO career.

FloralCraftResource.com homepage
Google Analytics
FloralCraftResource.com GA4 users chart

Fondue

Designed, developed, wrote content, and scaled a culinary website that consistently ranked in the top 3 on Google for the competitive keyword “fondue”.

Through targeted content strategy, search intent alignment, and SEO optimization, the site maintained a #2 Google ranking for top fondue keywords including the main keyword “fondue” for years and even had some brief runs at #1 before dropping back to #2 (damn you, Wikipedia).

FondueBits.com homepage
Google Analytics
FondueBits.com GA4 users chart

Acai Berry

Designed, developed, wrote content, and scaled a trend-driven health affiliate website that achieved #1 Google rankings for the competitive keyword “acai berry” during a peak wellness search trend (thanks, Oprah).

The site generated more than $235,000 in net affiliate commission revenue within months through organic search growth, SEO-driven content strategy, and carefully integrated conversion-focused monetization.

AcaiBerryStudies.com homepage
Google Analytics
AcaiBerryStudies.com GA4 users chart